IDOOH X MOOVE MEDIA: AFFORDABLE ART FAIR CASE STUDY (2018)
Editor: Shannon Teoh
Motion graphics: Shannon Teoh
Client
In-vehicle tablet provider / Commerical / Video
Mediums
Videography, Motion graphics,
Typography, Editing, Layout
IDOOH X MOOVE MEDIA: AFFORDABLE ART FAIR ケーススタディー(2018)
デザイナー シャノン・テオ
モーショングラフィックスシャノン・テオ
クライアント
車内広告タブレット会社 / 商業プロジェクト / 広告映像
媒体
映像、モーショングラフィックス、
タイポグラフィ、編集、レイアウト
Synopsis / Introduction
IDOOH is a company that provides in-vehicle tablets with data-driven advertising. This video is a case study shown in a conference explaining to potential future investors and clients about how the tablet is used for an interactive campaign to bring in more visitors to an Art Fair.
The main idea is to use the building blocks of the brand logo as a transition mechanism in the video. This fun, bold approach aligns with the brand’s unique tone, especially its slogan, #Joyride. The snappy cut and glide delivery of the on-screen text, particularly the results of the campaign, also accentuates the future-forward, cutting-edge nature of this technological company.
解説 / 紹介
準備中。
Cut & Glides
