PORTFOLIO

IDOOH X MOOVE MEDIA: AFFORDABLE ART FAIR CASE STUDY

Showcasing an interactive advertising campaign using in-vehicle tablets to potential clients and investors In-vehicle Tablet Provider / Commerical / Video Advertisement


FUTURE PERFECT

Making fictional brands, advertisements and props for a theatre play set in the seemingly utopian future. Theatre Production / School Project / Props & Advertising


Design by Accident: POP BATIK

Exploring new ways of creating batik textures Batik / School Project / Print & Packaging


SINGAPORE-JAPAN 50TH ANNIVERSARY

Celebrating Japan and Singapore’s ties with a unique logo in reference to their flora inclinations. Embassy / Competition / Top 10 Finalist / Brand Identity


BOBO CLAYPOT PORRIDGE

Portraying a claypot porridge brand in a new traditional style. Food & Beverages / Commercial / Brand Identity


IPBASH WEB SOLUTIONS

Branding a webhosting company driven with energy by making it “more human than machine” Webhosting & Cloud Services / School Project / Top 10 Finalist / Brand Identity

GORDON MAX

Celebrating the Dutch Culture of a diamond retailer Diamond & Jewelry / Commercial / Brand Identity & Advertising


タマリバーズvol.9:ふたこのわたし

Promoting an interactive performance for kids with influences from origami, I Spy! and puppets Department Store / Commercial x School / Video Advertisement


A HOMAGE TO FINN JUHL

A study and celebration of Danish designer Finn Juhl. Spatial / School Project / Prototype & Illustration


MIDNIGHT CIRCUS

A fictional movie poster about a curious mime Movie Poster / School Project / Creative Photography


DVMD 10TH ANNIVERSARY

Commemorating a design course’s 10th birthday by showcasing how much it creatively transforms students’ viewpoints. Educational Institution / School Project / Film


G.R.E.E.N.S

Encouraging traditional office goers to go to a vegetable café slash coworking space as an escape to unleash their inner animals. Café & Co-working Space / Commercial / Advertising Campaign


GALAXIE GLAMOUR

Sci-fi vibes for the Galaxie Collection, a family of machine-cut diamond simulants Diamond & Jewelry / Commercial / Advertising

 

GRIZZLE GRIND CREW

Rebranding a Singaporean hip hop crew. Hip Hop Crew / School Project / Brand Identity


EXPLORATION INTO THE DEEP BLUE 深海探検

Simplification of deep sea creatures; step by step from research, realistic sketching to symbol Biology / School Project / Publication


EPA JEWEL

Designing a young jewelry brand with a historical vibe. Diamond & Jewelry / Commercial / Brand Identity & Advertising


YOKO YOKO FRIED DUMPLINGS

Devising a new fried dumpling brand with a casual and straightforward rhythm. Food & Beverages / Commercial / Brand Identity


THE ROUBAIX COLLECTION

A film advertisement and digital poster for display in TANGS department store.Diamond & Jewelry / Commercial / Brand Identity & Advertising


APRIL

Branding a Korean pop girl group, fresh with an elegant touch. Music & Record Labels / Competition Submission / Brand Identity

 


PRETTY IN PINK

Promoting a pair of new rings in the valentine’s season Diamond & Jewelry / Commercial / Brand Identity & Advertising